The California Consumer Privacy Act (CCPA) is a state statute that provides privacy rights and protections for residents of California. The CCPA focuses on providing consumers with more control over their personal data and how it is used by businesses.
What Does It Mean?
- Consumer Rights: The CCPA gives consumers the right to access, delete, and opt out of the sale of their personal data.
- Business Obligations: Businesses must disclose how they collect, use, and share personal data. They must also provide consumers with an option to opt out of data sales.
- Privacy Transparency: Businesses are required to offer clear and transparent privacy policies detailing their data practices.
Why Is It Important?
- Empowers Consumers: The CCPA gives California residents greater control over their personal information and how it is handled.
- Business Accountability: Businesses are held accountable for their data collection practices and must be transparent about how they use and share personal data.
- Privacy Protection: It ensures that consumers privacy rights are respected, and they can opt out of data collection and sales.